Chief Marketing Officer, TRAVELSAVERS, NEST and The Affluent Traveler Collection
As Chief Marketing Officer, Nicole manages all marketing initiatives for TRAVELSAVERS, The Affluent Traveler Collection and NEST. Her responsibilities include developing and maintaining relationships with preferred suppliers and establishing and implementing inbound marketing programs that deliver leads, boost sales and maximize profits for the groups’ 3,000-plus travel agency base and its preferred suppliers. Nicole has extensive experience in travel agency relationships, preferred supplier relationships, integrated marketing and promotions, strategic planning and brand awareness. She has also been highly instrumental in developing the publishing division of parent company American Marketing Group, Inc. Under her guidance as publisher of The Affluent Traveler, an international luxury travel magazine and JOURNEYS, a consumer travel magazine, have both been honored as award-winning publications. Her previous publishing background includes an editorial position held at CMP Publications. Nicole also spearheaded innovative custom solutions and lifestyle marketing campaigns for TRAVELSAVERS, The Affluent Traveler Collection and NEST.